Wednesday, September 21, 2011

Publishing Trends

I've been trying to do a better job at learning about the writing/publishing industry lately. I figure since Im a conference director I ought to know more than I do so I can carry on an intelligent conversation with the professionals I meet.

I found an interesting article by Sally Stuart on trends. She would be the one to ask! She has spent many years informing all of us who write-to-publish, how to go about making our way through this business. Here are some key points from her article.

  • Publishers are buying up other publishers - the same for bookstores. 
  • Ebook sales took a 116% jump from January 2010 to January 2011. 
  • The average book in the Christian market sells about 4K - 5K - and many less than 1K.
  • The average reader of Christian books is between ages 30 and 60.
She states that writers who diligently polish their work, do market research and persist in submitting are still getting published. Good news!

So the bottom line is pay attention and get better at your craft and keep submitting. That's a trend that will never go away.

Do you pay attention to trends?

2 comments:

  1. Hi Jan -

    I don't know that I'm all that thrilled about the trend in ebooks, but I guess progress marches on. While I wouldn't go out of my way to purchase an eReader, I wouldn't mind winning one on a blog. :)

    Blessings,
    Susan

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  2. Hi Susan,
    Im with you on winning one from a blog. I do have an Ipad and I downloaded a couple books to read. But I always go back to the "book in hand" method. I know many others feel the same way, but we cant deny the trend is growing in popularity.
    Good to hear from you.

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